DigitalAgency

rss Explained in 3.5 minutes:

Click To Play

There are two types of Internet users, those that use RSS and those that don't. This video is for the people who could save time using RSS, but don't know where to start.

via: commoncraft.
First picked up on Robin's Advertising 2.0 blog.

CoffeeMorn 270407:

Today's Coffee Morners shot and filtered via Ewan's PowerBook/PhotoBooth. (Fraser W had the good sense to leave before the shots were taken.)

Ewan

Fraser

Jamie

Me. (or is it Melvyn Bragg?)

Five of us Coffee morned today, but what a cracking bunch of threads were unravelled.

Me, Ewan, Jamie, Fraser and Fraser covered:

Jaiku, 'Media snacking', Google's 20% time, the eco-friendly company down south who pay their employees 44p per mile when they use their car on company business, AND 44p a mile to all staff who use there bikes to get to and from work. (Still looking for link.)

The Channel4 future of education conference, bigoted Taxi drivers, (Dublin Branch), User Generated Education, how Nintendo have donated 30 wii's to to a class of Scottish school kids, to help research the use of technology in Education. (See also here.) Correction: The education authority have bought.

We also discussed Euan Semple's excellent theobvious blog.

Also Jim Downie, stopped by, sat down, then got up as he was supposed to be at another meeting at another meeting in Centotre.

Then came back, then got up again and left after getting a phone call that he had to do a rush ad, copy date Noon today.

Oh and all commented, the bacon rolls at Centotre were/are outstanding.

Mini Cherished banner campaign:

Here's a nice campaign from Profero for used mini's.

The ads 'hijack' used car search pages and redirect to a search page on 'Cherished', Mini's own used car site.

Clever, simple, clean, and I'll bet incredibly effective.

(Not sure how happy I'd be though, as a used car advertiser on the host site, if Mini were steering potential buyers of my motor, away from my ad to their own used car listings.)

Search or find?:

A great quote from a CNN article about search engines getting smarter, and turning more into discovery engines.

via: Pow!

Me and Iggy rip it up:

(pump up the volume:)
Create Your Own PaloozaHead - Visit Lollapalooza.com

ZeusJones on Slideshare:

A nice Slideshare presentation from ex-Fallon alumni ZeusJones.

One of a new breed of agencies who really get Web 2.0, and how the new tools can help brands engage, learn and grow.

The ZJ web site is interesting too, in that they list all the social media tools they are using themselves, in order for site visitors to get a pick 'n' mix picture of the agency.

Definitely one to watch.

March of the mobile:

Photo: Reuters

"Between 2000 and 2006, the proportion of Japanese 20-year-olds using home PCs to access the internet plummeted from 23.6 per cent to 11.9 per cent, according to figures released by Net Ratings and published in Facta online."

Full story here:

Original lead; Stan's beautifully formed DNA:

Plus this just in from BrandRepublic:

Before and after food:

Scrummy.

Someone had the idea of buying fast food, shooting it exactly as it came from the counter, then comparing the results with the fast food companies own merchandising materials.

Above is the Burger King Whopper in all it's glory, you can see all the comparison's here.

CoffeeMorn200407:

Andy, Fraser, Me, Jamie and Fraser coffee morned today in the hallowed halls of Centotre.

Everybody had to get off by 0900, so we fairly whizzed through some stuff.

And things turned out to be something of a face to face version of del.icio.us

Netvibes upgrade was covered, as was the right way to tag for Flickr. (Fraser W mentioned something about 'Concatenate', but it was too early for me to take in.)

We also discussed the bloke who decided to spend a month working only with online apps. Google Checkout, and how the self same big G have now sewn up online display advertising by buying DoubleClick. (And getting Martin Sorrell into a strop into the bargain.

We also discovered both Frasers' wives is a primary school teachers.

How to shoot flash remotely, how to build Flash a/v movies, via Strobist, and that Sunshine is a brilliant film.

Another cracking and educational coffee morn to be sure.

Yahoo Easter Egg:

I was just researching some stuff about Yahoo on wikipedia, when I came across the fact that Yahoo has an easter egg built into it's logo.

Click on the exclamation mark on the US Yahoo homepage here, and you'll be greeted by an audio file of the Yahoo yodel.

Strangely they haven't built this bit of fun into the yahoo.co.uk homepage.

Maybe they think we Brits don't share that wacky California sense of humour.

And then of course, maybe they're right.